Osian, Founder of Kopa Marketing Built by Osian · 8 Years In Trade Marketing

Website Design &
Marketing Systems For
Trade Businesses

More calls. More jobs. More paying customers.
From £197/month · 30-day money-back guarantee · live in 7–10 days.

150+
★★★★★ 5.0 · 48 Google Reviews Backed by 8 years and 150+ businesses served
150+
Businesses Helped
£45M+
Revenue Generated
7+
Years Experience
In Their Own Words

What Our Clients Say

You're here because…

You're a tradesman turning £15k/mo or more. Your work is solid. You're just trying to grow your business properly.

You're probably looking for a better website that actually ranks on Google. Your foundations are weak. Your Google Business Profile is half-built. You're being outranked by competitors you know aren't as good as you. And you're missing leads along the way. Keep scrolling.

01 The Problem

Most trade businesses lose jobs for 6 reasons. Every one is fixable.

A weak website that doesn't rank for your services or towns

Being outranked by competitors with half your experience

Missed calls when you're on a job (and no text-back)

Quotes going cold because nobody chased them

Not enough 5-star reviews to beat the competition

Growing, but your leads come in waves · never consistent

Our Foundation fixes 5 of these. For #6, we pour petrol on it.

02 The Foundation

The Kopa Foundation.
Non-negotiables for any trade business that wants to grow.

This is what we install on every plan. Starter, System, Pro · the base is the same. These are the things you need sorted before any marketing spend compounds.

A high-converting 30–60 page website

Premium, fully-stacked site built to rank on Google for every service and town you cover. Not a brochure. A lead-conversion machine. Fast on mobile. Hosted, updated and backed up for you.

Why it matters: 87% of homeowners Google you on their phone before they call. A 3-page 2019 brochure site is costing you work every week it stays live.

Found on Google · and on AI search

On-page SEO + keyword-tuned site at setup. Google Business Profile properly configured on Growth + Pro. 20 UK directory listings on Growth + Pro. Plus AI visibility signals so ChatGPT, Gemini, Claude and Perplexity recommend you by name when a homeowner asks. Map Pack top-3 push requires the GBP Management add-on.

Why it matters: In 2026 homeowners don't just Google. They ask ChatGPT "best plumber near me." If you're not visible there, you're invisible full stop.

Never miss a lead

Instant missed-call text-back + 24/7 auto-reply. Every enquiry answered in seconds while you're on the ladder. The conversation keeps going so they don't call the next person on Google.

Why it matters: UK trades who reply within 5 minutes book 51% of leads. Over an hour: 12%. Being on the tools shouldn't cost you half your pipeline.

5-star reviews on autopilot

The Magic Review Funnel asks every customer after every job. Filters out the bad ones privately before they hit Google. Steady flow of real 5-star reviews, hands off.

Why it matters: 93% of homeowners read reviews before hiring a trade. 10 fresh 5-star reviews beats 100 old ones. This runs itself.

Past customers reactivated with one tap

Done-for-you referral and win-back campaigns sit inside your dashboard. One click launches to every past customer. Real jobs from the people who already trust you · no ad spend.

Why it matters: Your next-best customer already hired you once. A referral or win-back touch costs 7× less than a fresh lead through ads. Most trades never ask.

Launched properly · 30-day post-launch report

Everything configured for you. 7–10 working days from kickoff to live. 30 days after launch, you get a report showing what's working, what we're tweaking, and what's next.

Why it matters: Most agencies take 6–12 weeks and ghost you after launch. You get live in 10 days and a human review 30 days in. No "fire and forget".

Chase every quote without lifting a finger Growth & Pro

The Kopa Pipeline tracks every lead from "new" → "quote sent" → "job won". Automated reminders chase cold quotes. No more jobs forgotten in your head.

Why it matters: Average trade loses 30–40% of quoted work to "they just never got back to me." The Pipeline closes that gap with gentle automated follow-ups.

See exactly what's in each plan →
High Converting Website

Fully-stacked 25–60 page SEO website

A website that works like a salesman · 24/7, even when you're on site.

87% of people look you up on their phone before they call. We build 25–60 page sites engineered to rank for every service and town you cover, convert mobile traffic into paying jobs, and never be mistaken for a brochure.

Built For Local Search Mobile-First We Handle Everything
Never miss a lead

Never miss a lead

You're on a ladder. Your phone rings. You miss the call. They call the next guy on Google. Our system stops that.

Every missed call gets an instant text-back. Every after-hours enquiry gets a reply. Every form submission gets a follow-up · automatically. The conversation keeps going while you finish the job.

Instant Text-Back 24/7 Auto-Reply Works While You Graft
5-Star Review Funnel

5-Star Magic Review Funnel

"Sure I'll leave you a review" · but people forget. We'll gently remind them until they remember.

Your reviews are your most powerful sales tool. We automate the entire review collection so you get a steady stream of 5-star Google reviews without lifting a finger after every job. Filters out the bad ones privately before they land publicly.

5-Star Reviews Only Gentle Auto-Reminders Filters Out Bad Reviews
The Kopa Pipeline

The Kopa Pipeline (quote-chase CRM)

Your best new customer is someone who already asked you to quote. We help you close them.

Every lead tracked from "new" → "quote sent" → "job won." Automated reminders chase cold quotes. Referral + win-back campaigns ready to launch in one click.

Quote Tracking Automated Follow-Ups Won/Lost Pipeline
Found on Google and AI

Found on Google & AI search

When a homeowner searches for a plumber, roofer, electrician near them · or asks ChatGPT · you need to be the answer.

Local SEO Foundation baked in at setup. Google Business Profile properly configured. 20 UK directories listed (System + Pro). Plus AI search visibility signals so ChatGPT, Gemini, Claude and Perplexity recommend you by name.

Local SEO Foundation Schema Markup AI Search Signals
03 Lead Generation

Once your foundation holds, 4 ways to turn the tap on.

These bolt on when you're ready to scale. Not before. We only recommend one when it actually fits your business.

Facebook & Instagram Ads

£997/mo + ad spend · 90-day minimum

Short-form video shoot + Meta ads managed for you. Double Your Investment Promise. For when you want to force velocity.

Google Business Profile Management

£297/mo · 3-month minimum · included in Pro

Monthly posts, Q&As, photo refresh, review responses. Map Pack Promise · top 3 for your keywords in 90 days or we keep working free.

Custom CRM & Sales Journey

Bespoke · included in Pro

Pipeline built around how YOU actually quote and follow up. Automations wired to your workflow, not a generic template.

Content Day

One-off · by arrangement

We come out, script and shoot a batch of short-form videos of you on real jobs. The content that stops homeowners scrolling in 2026.

04 The Fit Check

Is this actually for you?

We'll be straight: Kopa works brilliantly for some trade businesses. It's not right for others. Here's who it's for · and who it isn't.

Kopa IS for you if…

  • +You do good work but you're losing jobs you should be winning
  • +You already get enquiries but miss too many of them
  • +You're off the tools (or trying to get off)
  • +You want a proper system, not a cheap £20 website
  • +You're turning over £15k–£500k/month and ready to scale

Kopa is NOT for you if…

  • −You want cheap, no-contract, get-it-done-tomorrow · this takes 7–10 days of proper setup
  • −You expect guaranteed leads in week one · organic takes 60–90 days to compound
  • −You want to switch marketing provider every 3 months looking for a magic bullet
  • −You don't take enquiries seriously or follow up on quotes
  • −You need big-brand national ad campaigns, not local trade marketing
Explore My Options
05 Pricing

3 plans.
From £197/month.

From a solid website foundation to a full growth system with Osh direct. 90-day launch plan, then rolling. No setup fee.

Best for established trades plugging the leaks

Starter

£197/ mo

90-day launch plan · then rolling

What you get

The Kopa Foundation above. Perfect if you're already getting leads and want them captured, chased by auto-reply, and reviews building in the background.

Discuss Starter

Changes within 48hr

Best for growth-mode trades wanting Osh direct

Pro

£697/ mo

90-day launch plan · then rolling

Everything in Growth + these
  • Google Business Profile Management
  • Custom CRM & Sales Journey built for you
  • WhatsApp Osh directly
  • Monthly numbers call with Osh
  • Priority queue · Osh at the front
Discuss Pro

Unlimited · same-day

See All Plans & Features

No setup fee · 30-day money-back · Live in 7–10 working days

The 30-Day Guarantee

If you're not happy in your first 30 days · for any reason · email us within day 30 and we'll refund your plan payment in full. Site comes down with you. No contracts, no hoops.

Here's What Happens Next

1
Discovery Call
20 mins

We'll show you exactly how it works and answer any questions.

2
We Build It
7–10 days

Fill in a simple form. We handle everything.

3
Launch Call
25 mins

We walk you through it. Honestly, there's only two things you need to know how to do.

Want This Working In Your Business?

We'll show you how it works, see if it's a fit, and if it is, we'll install it for you in days.

Explore My Options